Third sales model this year for major UK house builder.

This is the third sales model we’ve produced this year for one of the UK’s biggest housing developers. We’ve been supplying high quality sales models for their marketing suites for over 12 years and have another very large project for them booked in later this year. An important feature of this site was the sloping topography which had to be very precisely modelled so that the gardens with retaining walls and steps could be accurately represented. If you click on the right inset pic above you can see a close up example of these level changes.

Large illuminated model for marketing suite.

We recently completed this illuminated sales model for a Thames-side housing development in East London. At approx. 2m x 1.4m it is a larger than usual model but the client had allowed plenty of space for it as a centrepiece of their on-site marketing suite. The lighting effects include the option to light up four separate phases individually, controlled by the buttons visible on the front edge of the model. If you click on the right inset image above to enlarge it you can see the high level of detail we can achieve, even at 1:250 scale which is the smallest scale option suitable for this type of sales model.

Fully detailed sales model for the retirement homes sector.

The client for this project got in touch after we were recommended to him by one of our other clients who we’ve worked with for many years. In fact, quite a bit of our work comes via this route and it’s always gratifying to know that our customers are happy to recommend us to other organisations. This model is at 1:150 scale which, as you can see from the photos, allows us to show a high level of architectural detail. It’s an ideal scale choice for mid-sized buildings or compact developments comprising several smaller buildings.

Fully detailed sales model exported to Ireland.

“The model looks amazing. You and your team should be really proud, certainly exceeding our expectations.” This was the response from the client on receiving the first photos of the finished model. The client was just as pleased when the model actually arrived in their offices in Dublin and very quickly confirmed a new order for a model of one of their other developments which we will start working on next month. It’s fair to say we were really proud with how this model came together, particularly as we had to work in a different way to comply with socially distanced working. This involved a mix of working from home and staggered shifts so that we were able to maintain a 2m distance in the workshop. We are also very used to working with masks so when necessary we were able to have more than one person working round the model at the same time.

New lease of life for retired housing model.

After spending several years on the sidelines in the marketing suite of a large housing development in Bath, this “retired” sales model is back in the limelight after the client asked us to mount it on a wall in the development’s on-site community centre. We made the model back in 2017 as a marketing tool for the first phase of the development but once all the plots were sold the model was put to one side having served its purpose. Normally the model would be scrapped but the client decided to donate it to the community centre as an object of local interest. It wasn’t a big job but we were happy to get involved to give our model a new lease of life rather than end its days in a skip.

New client commissions first sales model.

After a run of industrial models we were happy to return to our roots with an architectural sales model for a nationwide house builder. This project was for their upmarket division who hadn’t traditionally used sales models in their marketing suites but wanted to “give it a try” for this compact development of detached executive homes in the north of England. Time will tell but hopefully they’ll discover, like our regular housing clients, what an effective sales tool these models can be and will come back to us for further models in the not too distant future.

Educational models for two different clients.

We’ve produced a few house section models, or what might be termed “dolls house” models, over the last few years but they don’t come up very often so it was quite a coincidence when two unrelated clients ordered these very similar models within a few weeks of each other towards the end of last year. Both models were to be used as educational aids; one for a London based university and the other for a South coast county council. We delivered the models earlier this month and both clients were delighted with the finished results.

Fourth model this year for national developer.

One of the UK’s largest housing developers has come back to us again for a 4th sales model this year. They’ve been coming to us for many years for their sales models because of the consistent high quality and value we deliver every time. This model was particularly challenging because of the steep topography of the site which meant that virtually every plot was on a different level. As a sales tool it was important that we accurately modelled every step, retaining wall and embankment across the site so that purchasers could easily understand the levels and contours around whichever house they were looking to buy.

Third project this year for South of England developer.

As with the previous post, this is one of three sales models we’ve produced this year for another of our regular clients who keep coming back to us for high quality sales models for their marketing suites. This model was at 1:150 scale which is the ideal scale option for smaller housing developments. Larger developments typically need to be at 1:200 scale or even 1:250 scale just to keep the model base to a manageable size. We were planning to post photos of all three projects this month but two of the almost completed models have gone on hold at the last minute due to some late design changes on site. It’s probably going to be a couple of months before the other two models can be fully completed but hopefully we’ll be able to post finished pics towards the end of this year.